Chrissie’s Home Seller’s Guide
How I Help Clients Price, Prepare, Promote & Sell Their Homes
Selling a home can be a complex process — but with the right Realtor by your side, it can also be smooth, strategic, and maybe (just maybe) a little fun!
With 9 years of experience in real estate, a background as a CPA, and a trusted brand built on quality service, I bring a data-driven, detail-oriented, and highly personalized approach to help you sell your home for top dollar.
Having lived in the area for over 20 years, I know what local buyers are looking for — and I’ll help you present your home in a way that stands out in today’s competitive market.
Pricing Your Home Right
One of the most important decisions you’ll make is how to price your home. Here’s how I guide you through it:
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Comparative Market Analysis (CMA):
Before we meet in person, I create a CMA that analyzes recent sales in your area. I update it after walking through your home, factoring in your specific updates and improvements. -
Understanding Local Trends:
Real estate is hyper-local. I stay current on neighborhood trends, buyer behavior, and what features are in demand — so your home is priced to attract interest while maximizing value. -
Market Conditions:
Whether it’s a buyer’s or seller’s market, I’ll help you strategically position your home to generate serious offers quickly.
Preparing Your Home for Sale
I’ll tell you what you need to hear — even if it’s not what you want to hear — but always in a thoughtful and diplomatic way.
I know that how you live in your home isn’t always how you want to show it to buyers. That’s where I come in:
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Room-by-Room Staging Guidance:
I offer specific recommendations to declutter, depersonalize, and enhance each space. If you want to go the extra mile, I can connect you with professional stagers. -
Curb Appeal & Cosmetic Updates:
From landscaping to entryway updates, I’ll suggest small changes that make a big impact. -
Repairs & Maintenance:
We’ll prioritize cost-effective improvements that boost marketability. -
Professional Photography, Video & Floor Plans:
My media team captures your home in the best light — literally. Stunning visuals are essential in today’s digital-first market.
Promoting Your Home
Getting your home in front of the right buyers is key. Here's how I do it:
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MLS Listing:
Your home will be listed in the MLS, reaching thousands of agents and buyers instantly. -
Online & Social Media Marketing:
Your listing will appear on top platforms like Zillow, Realtor.com, and Redfin, often with boosted posts and targeted ads on social media. -
Open Houses & Private Showings:
I coordinate strategic showings to maximize visibility and create urgency. -
Agent & Buyer Network:
I tap into my extensive network to promote your home to pre-qualified, active buyers.
Negotiating the Best Offer
When offers come in, I shift into full negotiation mode — always advocating for your best interests.
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Offer Review:
We’ll break down each offer: price, contingencies, financing, timelines, and more. -
Multiple Offer Strategy:
In competitive markets, I’ll guide you through comparing multiple offers, helping you choose the right one. -
Counteroffers:
I’ll help you respond strategically — to secure both the best price and terms. -
Navigating Contingencies:
If buyers ask for repairs or concessions post-inspection or appraisal, I’ll negotiate on your behalf to protect your bottom line.
Ensuring a Smooth Closing
Once your home is under contract, I work to ensure everything goes off without a hitch:
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Coordinating with All Parties:
I keep everyone — the buyer’s agent, title company, lender, inspectors — on track and informed. -
Deadline Management:
From inspections to loan approvals, I track every deadline to keep things moving smoothly. -
Paperwork Handling:
I manage all documents with care, so you don’t have to worry about legal or clerical hiccups. -
Problem-Solving:
If last-minute surprises come up, I handle them calmly and efficiently — so we stay on schedule.
The Bottom Line: A Smooth & Profitable Sale
With the right Realtor, the sale of your home can be stress-free, efficient, and profitable.
From:
- Accurate pricing
- Strategic home prep
- High-impact marketing
- Expert negotiation
- Flawless closing coordination
I’m here every step of the way to help you move forward with confidence.